Scaling Editorial Growth
(DesignRush)
Contributed to scaling DesignRush past 1 million monthly organic visits through structured editorial systems, high-competition B2B category expansion, and AI-aligned content architecture.
Context & Scope
DesignRush is a global B2B marketplace connecting brands with verified agencies across digital disciplines.
Operating within a competitive marketplace model, growth required:
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Commercial-intent category coverage
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Structured content governance
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Multi-region search optimisation
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Authority strengthening across agency verticals
I contributed to the SEO and editorial function, supporting scalable organic acquisition across high-competition B2B search environments.
During my tenure, DesignRush surpassed:
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1 million monthly organic visits (June 2024)
This milestone was driven by structured expansion across agency categories rather than isolated traffic spikes.
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Supporting performance indicators include:
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57K organic keywords
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8.3K Top 3 rankings
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302K+ sustained monthly organic traffic (current global view)
Growth reflected systemic execution across roadmap, production, and optimisation cycles.
The Growth Milestone
My Contribution
Within cross-functional SEO and editorial teams, I:
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Directed roadmap-driven editorial growth across acquisition and conversion layers
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Managed and mentored a team of 10 writers
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Built repeatable production and refresh workflows
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Expanded high-competition agency category clusters
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Strengthened internal linking and topical depth
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Collaborated with SEO leadership on tracking, prioritisation, and growth execution
This was structured contribution inside a scaling enterprise system.